This Saturday in New York City, the Philoctetes Center for the Multidisciplinary Study of Imagination (whew) presents Helvetica: Typography and Literacy: a free screening of Helvetica and all-star roundtable discussion. The film will screen at 1pm, followed by a roundtable at 2:30pm with myself, lettering artist Christopher Calderhead, New York Times Magazine Art Director Arem Duplessis, calligrapher Elinor Aishah Holland, and artist Elaine Lustig Cohen, moderated by SVA design god and man-of-a-thousand-design-books Steven Heller.

Four big reasons to go:
1) It’s free (first come, first seated)
2) This roundtable is going to be crazy
3) It might be the only public Helvetica screening I’ll be participating in this year
4) The Philoctetes Center got burned in the Madoff scandal, lost their funding, and could really use your support

Helvetica: Typography and Literacy
Saturday, January 10, 1pm
247 E. 82nd Street, NYC

Don’t get drunk while you’re watching Helvetica… or you might wake up the next morning with one of these:

I think I owe this guy a free DVD. Full story here…